Long form is defined as a single feature (scripted or unscripted) of at least 85 minutes duration, an episodic project of at least 3 commercial hours, or an online project of at least 45 minutes total series duration. XR (Extended Reality) projects can be any length.
Market ready means the project has undergone significant creative development and has the key creative team attached. The project must be creatively sound, have a realistic estimated budget and finance plan (or plans), and at a stage of sourcing finance, partners and/or pre sales. It is noted the stage of development might vary dependent on type of content type, intended platform of release, and the proposed strategy.